Choosing the Right E-commerce Platform for your Online...

Choosing the Right E-commerce Platform for your Online Store Choosing the right eCommerce platform for your online store isnt only vital to the appearance and message that you want to visually achieve, but it is also imperative to your sales. Think about your personal shopping experience. The first thing that you do when you click onto a website or take a step into a new store is take notice of the appearance of the brand, clothing and company. Whether subconsciously or not, your brain begins to process and judge the image that you are viewing which allows you to make the decision as to whether or not this is a place that you would like to continue your shopping with. Within seconds, you have instantly made a decision and judgement of†¦show more content†¦This applies to both your product information and company information. Avoid jargon and novel-long product descriptions as this makes the purchase more complicated and will deter your customers. They want to be able to shop easily and effortlessly. The placement of such information i s just as important as a cluttered website will be much more of a nuisance than a friendly, pleasant atmosphere. Your eCommerce platform should encourage a clean, precise layout for images and information, and it should allow product descriptions to be short and descriptive - ideally, bullet points are the winner. Compatibility and Functionality Your eCommerce platform should also be compatible with the majority of Web browsers. What is the sense of having an eCommerce store if only a small portion of people can actually open it up on their computer? There isnt one. A prestigious eCommerce platform will have the technicalities to be available to all of your customers, whether they are visiting your online store via a computer, laptop, tablet, smart phone or through Google Chrome, Internet Explorer, Safari or Firefox. Since this has a lot of technicalities behind it, dont expect to understand any jargon of the coding and assume that you can fix this yourself with an eCommerce platform that doesnt offer such compatibility. High quality platforms will state its compatibility immediately, and will not leave you wondering. With that said, theShow MoreRelatedHow Business With The Right E Commerce Platform Essay1251 Words   |  6 PagesSmall Business with the Right E-commerce Platform You have all what it takes to start a business, from creativity, hard work to determination and what not. Yet, you feel helpless because you don’t have one most important thing, MONEY! Now what? Gone are the days when you have to take a large amount of loan from a bank to start your business. Thanks to the technology that makes it way too easy to earn money online. 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